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beautiful websites interesting apps impactful identities working strategies incredible gadgets intelligent systems
that captivate your users that create huge revenue that make you stand out that will push you forward that make your life easy that automatize processes

Product Launch Marketing

NPD (New Product Development) and launch is a very challenging job. There are number of decisions to be made during every stage and each decision becomes an important part of the product launch phase.


With our in-depth experience of successfully launching many products in global market place, we are offering following product launch services which can help you instantly get off the ground in your marketing efforts in the right direction.


We work closely with you to understand your vision and idea behind the product and then put in place all the marketing basics. We can step at any stage in the product launch to make everything go smoothly and provide extra support and guidance when needed.


If you feel you could benefit from our expert help and planning, contact us.


In our product launch package, we provide following services. Just pick and choose the ones which you would like us to handle and improve your marketing effectiveness instantly.


Product Launch Services:


  • Strategic Support and Guidance:
    • Product naming
    • Competitive study and analysis


  • Product Messaging and Pricing
    • Product Positioning
    • Features and benefits
    • Core content and catch phrases for collateral, white papers, presentations, reviews etc.
    • Unique selling proposition (USP) definition
    • Product pricing, introductory pricing, discounts and promotion


  • Launch Activity Management:
    • Website
    • Keyword definition and search engine optimization
    • Logo
    • Press Release creation and submission to hundreds of online press release websites


  • Sales Tools:
    • Self running product demo
    • Product literature creation
    • Whitepaper
    • Documentation: Data Sheet, System Requirements, FAQs
    • Guidance in acquiring success stories and testimonials


  • Taking the word out:
    • Brand strategy definition
    • Cost estimate and advertising plan based on the available budget
    • AdWords setup and monitoring


  • Newsletter theme, design creation and dispatch management


  • Online Community Setup:
    • Community software setup
    • Forum topic definition
    • Creation of initial set questions with responses


“Excited! Let’s Talk”
“Let’s Make It Happen”
That’s the core philosophy which we follow at Impact Infomedia Services.
What we believe is “It’s not about the work, it’s not about the deliverable, and it’s not about the timelines… It’s about giving the solution that makes it happen and that’s why we look different… and by golly we enjoy being different!!
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